I’m starting with this one because I know you are going to hate this. SEO is moving to voice search.
In 2018, 2 out of every 5 adults used voice search once per day. But in 2020, 50% of all searches will be done through voice search according to ComScore.
And it won’t just be people speaking into their microphone on their cell phone or laptop, 30% of web browsing won’t even take place on a device with a screen. That means more people will be searching through devices like Google Home or Alexa.
I know you don’t like this because every time I blog about voice search, no one really reads the article. It’s one of those topics that SEOs just wish didn’t exist.
Why?
Well, being on page 1 doesn’t matter when it comes to voice search. Either Google pulls from your website or they don’t.
And secondly, conversions from voice search will be lower because people won’t be going to your website. Google will just be giving them the answer. At least, until we can figure out how to solve this as marketers.
But instead of looking at voice search as a bad thing, just think of it this way, no one cares to read articles about it, which means most SEOs won’t be prepared for it.
This is your chance to get ahead of your competition and gobble up that traffic before the market shifts into using voice.
Here are some articles that will teach you how to maximize your voice search traffic:
- The Definitive Guide to Voice Search
- How to Optimize for Voice Search (4 Simple Strategies)
- How to Get Extra Traffic From Voice Search
*The Above Entire Information has been sourced from https://neilpatel.com/blog/how-digital-marketing-will-change/
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